Digital Marketing Course (Apr 2024)

Practical Digital Marketing Course: AI Marketing Strategy

Wayne Wong · April 6, 2024

Saturday, April 6, 10:00 – 1:00 am

Lesson 1: How to Build a Website with WordPress
Lesson 2: How to improve search rankings and exposure, and optimize search engines (SEO)

Saturday, April 13, 10:00 – 1:00 am

Lesson 3: How to analyze website data, including Google Analytic and Google Search Console
Lesson 4: How to place Google, Facebook, IG, YouTube, and Linkedln ads (I)

Saturday, April 20, 10:00 – 1:00 am

Lesson 5: How to place Google, Facebook, IG, YouTube, and Linkedln ads (II)
Lesson 6: How to shoot and edit short videos, generate AI content, pictures and videos, ChatGPT and Google Bard

Saturday, April 27, 10:00 – 1:00 am

Lesson 7: How to use Canva, Mailchimp and BuddyBoss to design independently, create communities and mobile applications, and improve customer relations (CRM)
Lesson 8: How to build an online store (Shopify, SHOPLINE, WooCommerce) and develop your brand

Class location: Lee Lam Building, 93-107 Lockhart Road, Wan Chai (1-minute walk from the MTR station)

  • Domain and 1-year Hosting (500MB)
  • If student attendance rate reaches 70% or above, a practical digital marketing training certificate will be issued
  • Linkedln Profile can obtain Digital Marketing skills certification

About Instructor

Wayne Wong

Digital Marketing Coach, Wayne Wong, has worked in reputable 4A advertising companies, listed media companies, charities, online e-commerce platforms, and start-up companies. Wayne graduated from Western Sydney University and University of South Australia, with a Bachelor of Commerce (major in Marketing) and a Master of Corporate Communication Management.

8 Courses

+1 enrolled
Not Enrolled (6 places remaining)
This course is currently closed

Course Includes

  • 4 Lessons

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